Trung Nguyen Legend Coffee expands to China market

Shanghai Qinzhou Trade Co., Ltd has been considered a “golden distributor” for ten consecutive years in the market. With strong distribution network  on both General Trade (GT) and online channels, including mega malls like Carrefour, Lotus, Auchan, Metro, Tesco, and NGS and websites such as JD, Amazon, RT-Mart, Century Mart, Missfresh.com, and womai.com, Qinzhou will sell Trung Nguyen Legend coffee products, especially G7 instant coffee to customers in eastern China and the rest of the country.

Trung Nguyen Legend has also accelerated trade promotion activities in China, introducing G7 instant coffee at Food & Beverage Innovation Forum 2018 (FBIF2018) in Shanghai and selling it on reputable websites such as Alibaba, Taobao.com, tmall.com, Yihaodian.com, and jd.com and at more than 1,000 supermarkets in China. It plans to further promotion activities and open more selling points in China’s major cities.

Turnover from China, including Hong Kong and Taiwan, was estimated at more than US$30 million in 2016-2017 and expected to reach US$100 million this year.

Trung Nguyen Legend has made great effort to develop Chinese and other foreign markets through promotion activities and building new plants in the country to step by step conquer the world market and consolidate its brand on the international market.