Recently, Coca-Cola Vietnam inaugurated a US$136 million beverage plant in Phu An Thanh Industrial Park, southeast Tay Ninh province. The facility, certified LEED Gold, marks a milestone in Coca-Cola’s sustainable development strategy after 31 years in the Vietnamese market.

Milly Cheng, General Director of Coca-Cola Vietnam, said the plant embodies a fusion of innovation and sustainability, underscoring the company’s confidence in Vietnam’s strong growth potential and its long-term investment commitment.

Nguyen Van Ut, Chairman of the Tay Ninh provincial People’s Committee, called the project a testament to international business confidence, particularly from the US and UK, in the province’s transparent, dynamic investment environment.

Coca-Cola is not alone in this commitment. Northern Bac Ninh province has also seen robust FDI inflows, attracting more than US$12 billion so far this year, second only to Hanoi.

Meanwhile, Chairman of the Bac Ninh Provincial People’s Committee Vuong Quoc Tuan stated that the province gives top priority to assisting investors right from the initial planning stage, with department heads responsible for resolving any procedural issues. He noted that Bac Ninh aims to develop into a semiconductor manufacturing hub while also encouraging domestic private enterprises.

According to Phi Thi Huong Nga, Head of the Industrial and Construction Statistics Department under the General Statistics Office, Vietnam remains attractive to foreign investors thanks to its strategic location, competitive costs, stable macroeconomy, and a domestic market of over 100 million consumers.

Still, the Foreign Investment Agency has warned of potential risks, including US–China trade tensions and new tax policies, which may cause some hesitation among foreign investors, especially regarding large-scale, long-term projects.

To stay competitive, experts recommend continued reforms to improve the investment climate. Localities are encouraged to adopt fast-track procedures such as “green lanes” and shift from pre- to post-licensing inspections to reduce delays. These reforms aim to attract strategic investors in sectors like semiconductors, integrated circuits, and R&D.

Provinces have also been directed to improve their Provincial Competitiveness Index (PCI), step up investment promotion efforts, and offer stronger support for project implementation. In addition, administrative restructuring is expected to further enhance investor confidence.

Despite global uncertainties, Vietnam remains well-positioned to attract FDI thanks to its infrastructure, human resources, and consistent government backing.

According to the Ministry of Finance, total FDI in the first half of 2025 reached US$21.51 billion, up 32.6% year-on-year, the highest since 2009. Adjusted capital alone hit US$8.95 billion, more than double the same period last year, thereby reinforcing investor confidence in Vietnam’s business environment.

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